Pitch perfect: PR masterclass

Your public relations company has new recruits. They are nervous of approaching journalists and other media professionals with story ideas. If this is you. read on!

You’re a growing public relations organisation and you are keen to develop the next generation of talent. So you want to set them pitching stories to journalists, bloggers, podcasters – and they’re nervous and inexperienced. Should they pick up the phone? Do they know enough about their client?

This is where our lead trainer Guy Clapperton can help because he is a journalist of 30+ years in print, a small amount of broadcast and as a podcaster for almost half a decade. He will visit your premises and run a workshop. It will be very hands-on; your intake will go through written pitches they have sent to journalists as well as role playing phone pitches, there will be feedback, examples of where a pitch has worked and not – and Guy will check his phone to see what pitches he has received while the session is going on!

Don’t take our word for it. Here’s what one recent client said:

“Guy’s Pitching Masterclass was so insightful and provided the team with knowledge, tips and skills for their future pitches.  His friendly approach instantly put the team at ease despite a lot of them just starting their PR careers.  And he certainly inspired some of the team members as his guidance and constructive feedback has since helped us to generate top tier results for our clients.”  – Vicki Curtis, head of media, Whiteoaks International

Interested? Contact us and we’ll have an exploratory chat.

Guy’s friendly and approachable demeanour puts our teams at ease and creates a really positive environment to learn and ask questions

Louise Palmer, Wildfire PR

Our promises to you

What is included

  • A tailored pitching masterclass run at your premises or at a board room we can arrange – before the session we will discuss what you need, the experience of your delegates and take it from there
  • Your objectives and pain points addressed
  • A trainer with over a decade of experience coaching press spokespeople and almost three decades in the media – a current journalist and podcaster rather than someone who’s done this in the past
Contact us

Ready to get started?

We offer messaging sessions, open seminars for more than one client, interview practice and numerous other services both online and in person. The first step is for us to have a conversation so we can explore how exactly we can help.