We keep telling you we’ll work towards polishing your messages and making your messages work for you – which is great but do we do the same for our own business? Here’s a bit of evidence.

January 2025: lead trainer Guy got the year off to a decent start with this piece for the Chartered Institute of Public Relations’ house magazine, Influence, on why media training can’t be a one-and-done deal.

Late 2024 and Guy was quoted in PR Week on Gregg Wallace’s PR crisis, In case anyone needs reminding, Wallace had been accused of sexual misconduct and the production company involved in the programme for which he was best known started an investigation – upon which he decided to issue a stern rebuke to those who’d complained on his social media channels. PR Week asked Guy and a number of other experts what they thought.

October 2024 and Guy was on Sophie Milliken MBE’s “Beyond the Bio” podcast – click the image to listen. Guy discusses his motivation to help people as a trainer and what the real benefits are of going into any communications situation thoroughly prepared.

Earlier in the month he was talking to Communication Intelligence in the US about an interview that suffered some backlash – read his commentary here.

September 2024 and Guy was talking to the “Who Do You Think You Are” podcast from A3 Communications:

Video podcast interview: December 2023 and Guy was talking to Socially Unacceptable:

Earlier in the year PRmoment asked Guy for his view on Tik Tok videos – he drew heavily on his mid-life crisis and they published this. More recently the same outlet did a round-up of PR disasters in 2023 and he nominated two.

Podcast interview: “The Rest Is PR” spoke to Guy about media training here.

PR Week: In 2023 Philip Schofield fell from grace as a leading TV presenter on ITV. PR Week asked Guy for his comments – Click here to read the article.

Artificial intelligence is a hot topic – PRmoment asked Guy what he thought it would do to the PR and creative industries and he told them.

PR Week: in 2023 education secretary Gillian Keegan had one of those “hot mic” moments when you think the mic is off but it’s still running. Guy is among those quoted in this article.

Richard Cook of Champion wrote a piece for PRmoment asking about brand messaging – he quoted Guy and it’s here.